Amid a climate of speedy cyclosis service cost increases , Disney was one of the worst offenders last summertime , lend $ 2 to the damage of its ad - support and ad - spare servicing in the United States . That was the latest in a serial of consecutive monetary value hikes .
pair off that with theimposition of a crackdown on password sharingthat begin late last year and the message from a small radical of endorser is clear with near to three - quarter - of - a - million reaching for the cancel subscription button .
However , there were not enough Rebel against the conglomerate to put much of a dent in Disney+ contributor numbers worldwide , which still sit at 124.6 million . And it had n’t put a ding in Disney ’s coffers either . Quite the opposite , in fact .
The price hikes , the ads(introduced in late 2023 ) , and the crackdown on sharing passwords has accompany a trimming of the original content output .
The company is now spending far less on Star Wars and MCU content market solely for the platform . And , although few of those hit the heights connect with those franchise , it still mould much of the incentive for sports fan to ante up for Disney+ .
Opinion
That Disney has been able-bodied to introduce price hikes and advert , prune content turnout , and crackdown on people share passwords and sprain a profit with Disney+ does n’t bode well for us as consumers .
700,000 said “ enough is enough ” and ditched Disney+ , but it ’s not enough to discourage this scheme if only half half - a - percent of exploiter scrub the serving .
It only serve to corroborate Disney ’s strategy . The ploy worked . It ’ll keep call down prices until the equating flick again . As will the rest of the stream players , who ’re becoming increasingly emboldened by what feels like one-year monetary value increases .
